Sunsilk
*more coming soon
I was the online Creative Lead for Sunsilk, a fun hair care brand. We did a lot of cool activation ideas starting from a live vidcast with Girls Aloud and following up with a mini series of the Shower Slave.
The viral video..
…before viral was really ‘a thing’.
We wanted to get the 15-25 year olds passing around Sunsilk content and what better inspiration than hot guy!
Rather surprisingly, it became a thing on blog sites for new mums!
